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ICLE Standards:
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Communication and Information Processing: Gather
information effectively through reading, listening and viewing; communicate
ideas and information in writing; select and use appropriate technology and
media to present information.
Mathematics as Connections: Use and value the
connections between mathematics and other disciplines.
Mathematics as Problem Solving: Acquire
confidence in using mathematics meaningfully.
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Knowledge / Skills:
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Perform operations with signed (positive and
negative) numbers, including decimals, ratios, percents, and
fractions. (m1)
Gather information from a variety of sources,
including electronic sources, and summarize, analyze, and evaluate its use
for a report. (ela3)
Demonstrate knowledge of persuasive techniques
used in visual advertisements.
(ela66)
Plan and apply real or hypothetical models and
constructions to facilitate investigation and learning and the solution to
practical problems. (s115)
Understand the human impact on the environment
through pollution (air, water, and soil), and ways to improve it through
education, research, laws, and conservation. (s10)
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Rubric:
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4 Points =
Students independently complete all aspects of the task. They
successfully carry out an environmental impact study. Cost of production,
market demand and anticipated profit margins are adequately researched.
Mathematical calculations are made without errors. A viable product, or
sketch of the product, is produced. Successful advertising is well
organized, grammatically correct, conveys the necessary information and achieves the purpose of persuasion.
3 Points = Students need some coaching to complete
the task. They encounter some difficulty meeting the criteria stated in the
task outline. Some minor mathematical errors occur in their calculations.
The model of the product is not of highest quality. The advertising component
is not convincing and contains some grammatical errors.
2 Points = Even with considerable coaching,
students have difficulty executing the task. Their impact study is minimal.
Research on cost of production, market demand and anticipated profit margin
is incomplete. Several mathematical errors occur in calculations. The model
of the product produced is crude and not pleasing to the eye. The
advertising campaign is sketchy, contains grammatical errors and does not
achieve the purpose of persuasion.
1 Point = Even with coaching, the students are unable to complete the
task. None of the criteria is addressed. The students do not work together
and do not produce a viable product. Work shown is inadequate and contains
many errors. There is no effort to develop an advertising campaign to
generate interest in the product. Written work, if any, is incoherent.
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